smart grid marketing


smart grid marketing communications



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smart grid writing

Smart Grid Writing Services

Hoffman Power Consulting helps smart grid businesses improve the marketing and sales of their products and services. We do this by writing their smart grid white papers, corporate and product brochures, case studies, sales guides, web copy, and other custom-written marketing and sales materials. We have provided writing services in the electric power industry for over 25 years, we have delivered hundreds of documents in the smart grid industry (see samples), and our people are marketing communications experts. This combination uniquely qualifies Hoffman to help you beat your competition to major smart grid projects at electric utilities.

Smart Grid Writing Services

We specialize in providing smart grid writing services to help you market the following products and services:
  • Advanced metering infrastructure (AMI), including smart meters, meter data management systems, and communication systems
  • Demand response, including pricing and incentive programs
  • Building energy management and home energy management
  • Distribution automation and substation automation
  • Distribution management systems and SCADA systems
  • Integration of distributed generation, distributed storage, distributed renewables, and electric vehicle charging (i.e., key segments of “cleantech”)
  • Regulatory compliance, including NERC CIP and interoperability
  • Information security, including mobile security, customer information privacy, and protection from cyber attack
  • Data storage and data management, and related information technology solutions, including online collaboration, virtualization, cloud computing, and Smart Grid as a Service

Smart Grid Marketing Communications

“Hoffman added tremendously to the development of our message in smart grid white papers they developed on challenging deadlines.”

Susan E. Erwin
Director,
Corporate Marketing
KEMA Inc.

Hoffman helps pure-play product or service specialists, end-to-end solution providers, and system integrators. We write for venture capital financed startups, as well as established companies. Our smart grid marketing communications help you reduce time to market, improve the quality of your marketing and sales materials, and free up your staff for other important tasks.

Call for a free consultation: 408.778.4125

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